All posts by Brad Reed

HomebaseLA: Serving Sellers & Buyers in Northeast LA & The Valleys, Highland Park, Burbank and Beyond!

WEHO Fixer Needs Your TLC…

1414 N. Fairfax, #102 is the lowest priced condo in the entire WEHO/Sunset Strip area!

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  • Our latest listing is a spacious 1bd/1ba condo.  This 1970’s time-capsule is a Fixer-Upper, but it’s got good bones, and it’s walking distance to all the nightlife, restaurants and amenities of the Sunset Strip.  All you need is your imagination and a toolbox!

For all the details, we’ve created this listing website: 1414fairfax.com

Feel free to call us with any questions!

– Brad & Ron

 

Brad Reed & Ron Roth, Homebase LA

Media West Realty  /  BRE# 01502674  /      

p323-449-7416  /  e: Brad@HomebaseLA.com

www.HomebaseLA.com

2,695 total views, 19 views today

RayAmy

Ray and Amy: A True Parable About Tenacity and The Art of Planning

Ray and Amy first called Ron and I back in 2010.  They were sick of the rental lifestyle and needed help finding a home they could call their own. We ended up finding them a sweet Burbank starter home that had everything they needed, at that point in their lives…
Flash forward a decade to late 2020 and I received another call from Ray and Amy. Turns out that, over the past couple of years, that sweet starter home had been feeling a bit snug for them, their belongings and their three rambunctious puppies. Working from home during the pandemic had only confirmed their feeling that now was the time to “move up” to a bigger space.
I told them what I have been telling all of my buyers over the past couple of years; that we have been in an unprecedented seller’s market, and that the buyers who have been winning the now constant and familiar bidding wars are the buyers that are persistent, aggressive and very well organized. The first thing we did, prior to even looking at any homes, was to get their financial paperwork in order, including having a loan preapproval in hand.
Once we knew what they had in their arsenal, we developed a solid home search strategy and methodically started touring homes.
Navigating the waters of this prolonged seller’s market has been hard enough for Southern California buyers over the past few years, but don’t forget, now they faced the challenge of trying to buy a home during an unprecedented pandemic.  Suddenly, open houses were no longer even allowed in the state of California.  This meant signing state-mandated disclosures and waivers and providing proof of funds and loan preapprovals (which of course we had, ready to go), prior to being able to even get an appointment to visit most homes. Some sellers weren’t even allowing home visits prior to receiving an accepted offer!
Ray and Amy were prepared for these hurdles though, and they dove right in. They lost a handful of bidding wars, but kept pushing forward, refining the strategy as they learned more from these encounters. Soon enough, the perfect home became available, and despite competing with multiple other buyers, our strategy won the day and won Ray and Amy their “Forever Home”:  A 1941 Burbank ranch that had just been taken down to the studs and re-imagined as a state of the art, modern masterpiece, with a ton of square footage, closets galore, the perfect extra room for a home gym and a nice, big, puppy-friendly yard.
Congratulations Guys!  A number of buyers in this market have simply given up at the first sign of adversity, but you proved that, with tenacity and a good plan, you can get the house of your dreams during this challenging market. I’m so ecstatic for you and the doggies, and wish you many years of happiness in this beautiful house that I know you will soon convert into a lovely home.
Cheers!!!

– Brad

 

  • Keep an eye out for our new beautiful $1,000,000+ Burbank listing, scheduled to hit the MLS in the next couple of weeks!

 

Brad Reed & Ron Roth, Realtors

Media West Realty  /  BRE# 01502674  /      

p323-449-7416  /  e: Brad@HomebaseLA.com

www.HomebaseLA.com

434 total views, no views today

Rock On!

…Because music soothes the savage beast, and it’s even better when it’s free :-)

The Internet Archive has digitized over 100k albums and made them available to the public, gratis –

READ ALL ABOUT IT HERE

Credits: My Modern Met, Nattapol Meechart/Shutterstock

 

– Enjoy!

Brad

 

Brad Reed & Ron Roth, Realtors

Media West Realty  /  BRE# 01502674  /      

p323-449-7416  /  e: Brad@HomebaseLA.com

www.HomebaseLA.com  

27,000 total views, 9 views today

Challenge Accepted!

Our client Shad came to us and asked us to help him sell his Burbank home quickly.  The challenge was that it happened to be the week before Christmas.  We knew that buyers might be distracted at that time of year, so we came up with a marketing plan that incorporated our unique videos and an open house event which we knew people couldn’t resist. We had two open houses, and they were both packed.

The upshot is that we were able to create a bidding war between multiple buyers, got an accepted offer within a week, and just sold Shad’s home for $85,000.00 over his asking price!

In 2020, a well-made video can be the difference between simply selling your home, or selling it for thousands of dollars more.   We are the only local Realtors with an in-house, professional studio.  To get an idea of how we might be able to do the same for your home, check out the video we created for Shad…

If you’d like a free consultation about how we can help you get the most for your home, feel free to contact us at any time –

Brad & Ron

 

Brad Reed & Ron Roth, Realtors

Media West Realty  /  BRE# 01502674  /      

p323-449-7416  /  e: Brad@HomebaseLA.com

www.HomebaseLA.com  

8,683 total views, no views today

Home Value…

 

A little post-holiday Realtor humor…

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If you’d like a free, comprehensive, evaluation of your home’s current MARKET value, feel free to contact us at any time

– Brad

 

Brad Reed & Ron Roth, Realtors

Media West Realty  /  BRE# 01502674  /      

p323-449-7416  /  e: Brad@HomebaseLA.com

www.HomebaseLA.com  

27,935 total views, no views today

Free Trees, And Where To Get Them

The city of LA has set a goal to plant 90,000 new trees in Los Angeles over the next two years.  In order to meet this goal, they’re giving out free low-water trees to residents who would like to plant them at their homes, apartments or HOA’s, in their parkways, or even at their businesses or schools.  They will deliver the trees, and in many cases, they’ll even plant them for you.

Here’s a great article about the program, with details on how you can help us all breathe a little easier in the City Of Angels (Click Below):

Where To Get Those Free Trees!

Credits: LA Times, City Of LA, LADWP, City Plants.

 

– Even more great info can be found at www.cityplants.org

Happy Planting!

Brad

 

Brad Reed & Ron Roth, Realtors

Media West Realty  /  BRE# 01502674  /      

p323-449-7416  /  e: Brad@HomebaseLA.com

www.HomebaseLA.com  

9,322 total views, no views today

Sweet Burbank Family Home, Above Glenoaks! (Video)

JUST IN TIME FOR THE HOLIDAYS. Sweet 3bd/2ba family home, above Glenoaks, in a terrific school district, with a pool!

For more info, check out the video:

For more info, give us a call, or go to:  www.MagnificentMyers.com 

– Brad & Ron

 

Brad Reed & Ron Roth, Realtors

Media West Realty  /  BRE# 01502674  /      

p323-449-7416  /  e: Brad@HomebaseLA.com

www.HomebaseLA.com  

5,662 total views, no views today