A lovely note just hit our Yelp page, from  our client Pam T. –

This is a long-overdue review for the tremendous services provided me by Brad Reed & his team. Brad helped me to relocate on a short time frame. His knowledge of the Valley was extremely helpful. He really listened to my needs and helped me consider the options. He helped me line up financing, make an offer, and get through all the hoops necessary to close the deal. Long after delivering my new house keys himself, he continued to be helpful and supportive, providing me with solid references for some home improvement projects. Brad is truly a caring professional. I highly recommend that you consider consulting with him.

– Thank you, Pam.  It really is the best feeling, to hear our clients say we’ve done well by them.


Brad & Ron


Brad Reed & Ron Roth, Realtors – Re/Max Empower

323-449-7416 –  

10,362 total views, 10 views today

It’s Possible!

I wanted to send out an overdue congratulations to my wonderful clients, Lisa and Anthony.  They proved that if you take the time to sit down with your Realtor and put together the right strategy, you can find and purchase that perfect home for you – Even during this very competitive seller’s market.


– Lisa and Anthony were able to buy a lovely Valley Glen traditional, with tons of square footage in the home and in the lot…AND it was formerly owned by a celebrity who kept a crocodile there as a house pet (how many of you can say that?)!

CONGRATS Guys – We’re happy to have been a part of this next exciting chapter in your lives!

Brad & Ron


Brad Reed & Ron Roth, Realtors – Re/Max Empower

323-449-7416 –  

37,093 total views, no views today

Congratulations Pam!

We wanted to get one last “Congrats” in, before the new year!

Pam didn’t have a lot of time to relocate to LA and find a new home, but we were able to help her get a terrific deal on a lovely Reseda Traditional, with loads of original details and a nice big yard…

- PamHouse

 Thanks for putting your trust in us Pam, and we hope you have many happy years in your new home!

– Brad & Ron

Brad Reed

Brad Reed & Ron Roth, Realtors – Re/Max Empower

323-449-7416 –  

16,229 total views, 18 views today

20 Offers!!!

Congratulations to our clients Lisa and Anthony –

Ron & I put together a selling strategy for selling their lovely condo in the Glendale hills,  and not only were we able to get 20 offers from excited buyers, but we were able to sell their home for $40,000 above their asking price!


Thanks for putting your trust in us, guys –

Brad & Ron

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Make Your Property More Attractive for Homebuyers

Ensure a Good First Impression

Homebuyers make up their minds about a property in the first few minutes. Make sure your home makes that vital first impression. New paint does wonders. Make sure the front yard is flawless with manicured lawns and attractive foliage. Add a hanging basket or some flower pots at the door. The front door is also critical, make sure the hardware is presentable.

Make them Feel Welcome

Don’t forget buying a home is in many ways an emotional decision, so it’s important to give buyers that warm and fuzzy feeling! Keep the temperature in the home at a comfortable level. Light some candles in the bathrooms and make sure it smells nice and clean. Have fresh flowers around the house.

But don’t make it too personal

Make them feel welcome, but don’t go too far. Too much personality, for example in the form of personal possessions and family photos makes it hard for buyers to visualize living in the space.

Clear out the Clutter

Make sure your property is clutter-free for all your viewings. This will make your home look and feel bigger, and the buyers will be able to imagine how they could make the space their own. Make sure that there is a clean, logical flow through the home by getting rid of all excess furniture. Less is more.

Improve Lighting

This is another way to make your home seem more spacious. Open all your curtains and flood the space with natural light. Make sure the darker rooms are also lit. Invest in some light fixtures and fittings, and place them strategically to illuminate even the gloomiest of areas.

Decorate to Sell That House

Slap on a fresh coat of paint in a neutral color to give it that blank canvas look but do not be too sterile. Have some contrast in the trim as well as the ceiling. Neutral colors make properties appear lighter and brighter, so take advantage of this inexpensive and easy option. You may also add color with decorative window coverings, rugs, and towels.

Clean Up Your Act

Your home should be spotless. Make sure the beds are made and the countertops are free of clutter. The dishes should be put away and nothing should be scattered on the floor. Don’t forget to tidy your garden too: Cut the shrubs back, sweep the patio, and wipe down the backyard furniture.

Those Minor Repairs You Put Off

It is easy to forget things such as broken doorknobs, cracked tiles, holes in walls and damaged but buyers will notice them first thing as they are walking around your home.

Maximize Your Space

The golden rule of selling is to make your space look and feel bigger and better than what your competitors have to offer. We’ve already mentioned that lighting your home, both naturally and artificially, can maximize your assets, but getting rid of bulky furniture can also be a great way of making the most of what you have. Large pieces of furniture make a space feel smaller, so put these items into storage and dress your home with more compact pieces.

Don’t Forget Your Floors

Make the investment of improving and investing in those floors. Worn carpets and damaged vinyl floors need to be replaced, and wooden floors especially should undergo some maintenance. This is not chap by any means, but the prospect of selling your home for the best possible price will likely outweigh the cost.

Remove Pets During Showings

You do not need to remind the potential buyer that the previous owner kept pets.

Try to remove your pets from your home when you are showing the home. Having a pet in the house or yard can create complications for your agent while trying to show the house, and puts your pet at risk of accidentally getting out during the showing. There are also liability issues to deal with as well. They may react differently to stranger and it may cause them stress. All pet-related damage should be repaired prior to showing the home. Make sure to also remove all odors and stains. New visitors will notice smells when they come to view the house. This is not something you want to happen. Have your carpet and floors professionally cleaned or replaced. Pick up any messes in the backyard and have any sod replaced and other damage repaired.

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Brad Reed and Ron Roth, Realtors – Homebase LA